SEO report of merciainsurance.com

Redirected to www.merciainsurance.co.uk/

Home | Commercial Insurance Brokers Coventry

www.merciainsurance.co.uk/

Every business is different and at Mercia Commercial Insurance Coventry we can tailor your insurance policy to meet your individual requirements.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.merciainsurance.co.uk/

Character length : 26

Title
Home | Commercial Insurance Brokers Coventry
Description
Every business is different and at Mercia Commercial Insurance Coventry we can tailor your insurance policy to meet your individual requirements.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_GB
type: website
title: Commercial Insurance Brokers Coventry
description: Commercial Insurance
url: https://www.merciainsurance.co.uk/
site_name: Commercial Insurance Brokers Coventry

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Home | Commercial Insurance Brokers Coventry

Character length : 44

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 11%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1030110
Heading structure in the source code
  • <H1> Brighter days are insured…
  • <H5> Business Insurance
  • <H5> Shops / Offices / Surgeries
  • <H5> Property Owners
  • <H5> Professional Indemnity
  • <H5> Liability Insurance
  • <H5> Motor Fleet and Motor Trade
  • <H5> Personal Insurance
  • <H5> Other Insurance Products available
  • <H3> News
  • <H5> Keeping on top of ransomware attacks
  • <H5> Personal Injuries Compensation – Are you aware of the changes?
  • <H5> How ready is your business insurance on cyber threats?
  • <H3> Neil Batchelor
  • <H3> John Fitzgerald
Word cloud
  • insurance23
  • business19
  • cover10
  • read10
  • liability9
  • property8
  • policy7
  • news5
  • owners5
  • professional4
  • cyber4
  • mercia4
  • available4
  • indemnity4
  • loss3
  • financial3
  • home3
  • personal3
  • vehicles3
  • testimonials3
  • services3
  • latest3
  • how3
  • attacks3
  • all3
  • brokers3
  • fleet2
  • starting2
  • options2
  • specific2
  • road2
  • against2
  • threats2
  • ready2
  • very2
  • steve2
  • see2
  • transit2
  • needed2
  • provide2
  • advice2
  • compensation2
  • legal2
  • motor2
  • damage2
  • commercial2
  • registered2
  • sure2
  • made2
  • ransomware2
  • individual2
  • keeping2
  • top2
  • highdown2
  • meet2
  • arranged2
  • needs2
  • package2
  • provides2
Keyword matrix
wordtitledescriptionsheading
insurance
business
cover
read
liability
property
Two Word cloud
  • read more5
  • news contact3
  • your business3
  • insurance testimonials3
  • liability insurance3
  • our services3
Three Word cloud
  • mercia insurance brokers2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 7 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
8.80
Flesch Reading Ease
44.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.60
Dale–Chall Readability
7.80
SMOG Index
10.50
Spache Readibility
5.00
Number of letters
5296
Number of words
967
Number of sentences
148
Average words per sentences
7
Number of syllables
1786
Syllables in words
1797
Average syllables in words
1.85
Number of words in first three syllables
239
Percentage of word / syllables
24.72
Words not in Dale-Chall easy-word list
458
Words not in Spache easy-word list
236

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.88 seconds have passed until the page started to load.
Table layout
Good! No nested tables found.
Number of HTTP resources
47
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • https://www.merciainsurance.co.uk/.. /styles.css?ver=4.8
  • https://www.merciainsurance.co.uk/.. /grid.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /grid.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /style.css?ver=4.7.10
  • https://fonts.googleapis.com/css?family=Raleway%3A400%2C700&ver=4.7.1...
  • https://fonts.googleapis.com/css?family=Source+Sans+Pro%3A400%2C700%2...
  • https://www.merciainsurance.co.uk/.. /slick.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /mt-slick-dots.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /woocommerce.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /font-awesome.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /jPushMenu.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /mt-column-clear.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/.. /headhesive.css?ver=4.7.10
  • https://www.merciainsurance.co.uk/?sccss=1&ver=4.7.10

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • https://www.merciainsurance.co.uk/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.merciainsurance.co.uk/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • https://www.merciainsurance.co.uk/wp-content/plugins/google-analyticator/external-tracking.min.js?ver=6.5.2
  • https://www.merciainsurance.co.uk/wp-admin/admin-ajax.php?action=addthis_global_options_settings
  • https://www.merciainsurance.co.uk/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • https://www.merciainsurance.co.uk/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/navigation.js?ver=20120206
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/skip-link-focus-fix.js?ver=20130115
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/slick.min.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/slick.scripts.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/parallax.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/headhesive.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/sticky-head.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/jPushMenu.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/js/menu.scripts.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-includes/js/wp-embed.min.js?ver=4.7.5
  • https://www.merciainsurance.co.uk/pagespeed_static/js_defer.-GkJcpjJ0Z.js
File size of all javascript files combined
226.11KB
Javascript minifying
You can save 1.6KB (24% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • https://www.merciainsurance.co.uk/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
  • https://www.merciainsurance.co.uk/wp-content/plugins/mt_services/css/grid.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/plugins/mt_testimonials/css/grid.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/style.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/css/slick.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/css/mt-slick-dots.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/css/woocommerce.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/fonts/font-awesome.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/css/jPushMenu.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/css/mt-column-clear.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/themes/bizzy_mt/css/headhesive.css?ver=4.7.5
  • https://www.merciainsurance.co.uk/wp-content/plugins/addthis-smart-layers/frontend/build/addthis_wordpress_public.min.css?ver=4.7.5
File size of all css files combined
113.50KB
CSS minifying
You can save 4.1KB (34% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
40.48KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
13
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://www.merciainsurance.co.uk/.. /ajax-loader.gifExpiry time is not specified
https://www.merciainsurance.co.uk/.. /Neil-Batchlor-119x150.jpgExpiry time is not specified
https://www.merciainsurance.co.uk/.. /business_handshake_dark-1024x731.jpgExpiry time is not specified
https://www.merciainsurance.co.uk/.. /john-450x450.jpgExpiry time is not specified
https://www.merciainsurance.co.uk/.. /Logo.pngExpiry time is not specified
https://www.merciainsurance.co.uk/.. /Screen-Shot-2016-04-11-at-17.17.22.pngExpiry time is not specified
https://www.merciainsurance.co.uk/.. /cyber.pngExpiry time is not specified
https://www.merciainsurance.co.uk/.. /Break-down-insurance.jpgExpiry time is not specified
https://www.merciainsurance.co.uk/.. /scripts.js?ver=4.85 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
1.40MB
Image optimisation
You can save 490.3KB (72% compression) by optimising the images below:

 Website security

IP
213.239.210.144
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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